Google & Meta advertising
Google & Meta Ads Management for Small Businesses
Run focused campaigns in your own ad accounts, with an agreed budget, a relevant landing page, and reporting tied to business conversations.
When this is a useful next step
You pay for clicks but cannot connect spending to qualified inquiries, or your ads send people to a page with an unclear next step.
What the scope includes
- An offer, audience, and landing-page review
- Campaign structure around the work you want to win
- Creative and copy for your approval
- A defined budget ceiling and measurement plan
- Reporting on spend, inquiries, quality, and next actions
Example workflow
A campaign promotes one service in the agreed area and sends visitors to a focused estimate page, so the business sees which requests came from the campaign.
What we measure
Spend, qualified inquiries, cost per qualified inquiry, booked conversations, and follow-up outcomes when data is available.
Common questions
What to know.
Do you mark up my ad spend?
No. Your budget stays in your own ad account. Smith Digital charges for the agreed management work.
How much should I spend?
The audit considers your offer, market, margins, and capacity. No campaign starts until the scope and exact budget cap receive your approval.